All Marketers Are Liars Blog


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Seth Godin's Blog

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To suggest that advertising influences a person's decision to smoke is just absurd. I've seen a lot of ads for "feminine products" but never bought any.

I started smoking for the best reason a person can -- I tried it, and enjoyed it. That's why anyone starts to smoke, and why we continue to smoke. Because it gives us pleasure. It tastes good. It makes us feel good. And it's fun to smoke.

The only thing advertising does is influence brand decisions. I can honestly tell you that I have never once envisioned myself as a cowboy, much less a cartoon camel. But my two regular brands have been Marlboro and Camel. It wasn't the advertising that made me dedcide to smoke those brands, it was the taste and satisfaction I got/get from smoking them.

Paul Mycock

wankers all of you. wanker!

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