Less
Here: No. 17 is the entire website for the hottest design firm in New York City.
That's the whole site. And they're turning away business.
Hmmmmm.
What would happen if you did better work and less marketing?
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Seth's Web Pages
SETH'S BOOKS
Seth Godin has written 12 bestsellers that have been translated into 33 languages
The complete list of online retailers
Bonus stuff!
or click on a title below to see the list
The complete list of online retailers
Bonus stuff!
or click on a title below to see the list
All Marketers Tell Stories
Seth's most important book about the art of marketing
ONLINE:
- amazon
- Barnes & Noble
- CEO READ (Bulk Orders)
IN STORES:
Free Prize Inside
The practical sequel to Purple Cow
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
Linchpin
An instant bestseller, the book that brings all of Seth's ideas together.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
Meatball Sundae
Why the internet works (and doesn't) for your business. And vice versa.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
Permission Marketing
The classic Named "Best Business Book" by Fortune.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
Poke The Box
The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
Purple Cow
The worldwide bestseller. Essential reading about remarkable products and services.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
Small is the New Big
A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
Survival is Not Enough
Seth's worst seller and personal favorite. Change. How it works (and doesn't).
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
The Big Moo
All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.
ONLINE:
- amazon
- Barnes & Noble
- CEO READ (Bulk Orders)
IN STORES:
The Big Red Fez
Top 5 Amazon ebestseller for a year. All about web sites that work.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
The Dip
A short book about quitting and being the best in the world. It's about life, not just marketing.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
The Icarus Deception
Seth's most personal book, a look at the end of the industrial economy and what happens next.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
Tribes
"Book of the year," a perennial bestseller about leading, connecting and creating movements.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
Unleashing the Ideavirus
More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
V Is For Vulnerable
A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
We Are All Weird
The end of mass and how you can succeed by delighting a niche.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
Whatcha Gonna Do With That Duck?
The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.
ONLINE:
- amazon
- Barnes & Noble
- The Book Depository (Free Worldwide Delivery)
- CEO READ (Bulk Orders)
IN STORES:
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Listed below are links to weblogs that reference Less:
» What If You Didn't Market? from TSMI's Trade Show Marketing Report
This morning, Mr. Godin asks the question: "What would happen if you did better work and less marketing?" Well, Seth, in the events industry, you'd likely die. At least as far as trade shows and executive conferences go. But it's [Read More]
» Here's a business plan . . . from Strategize
Look at the site and notice that the only link is to their e-mail address . . . AND THEY ARE TURNING AWAY BUSINESS. What if you fired your web staff and focused solely on your core product offering (doesn't make much sense for web design companies, ... [Read More]
» Proof is better than marketing... from Marketing Playbook
Seth highlights No. 17, the hottest design firm in NYC. It's not about how much they say but that they support it with quiet but massively impressive proof of how good they are. One of our maxims is Proof>Benefit>Feature. Great... [Read More]
» Less is a design cliche from "Hello_World"
Seth has linked to design company Number Seventeen asking the question "What would happen if you did better work and less marketing?" Fair enough, but in this case I disagree. I think these guy's are successful despite their site. [Read More]
» Less talk... more rock?* from Betobeto.com: Notebook
All-purpose marketing guru Seth Godin points us to what he says is “the hottest design in NYC”: Number 17. Now consider this: We're talking a NY design agency here. Their simple, one-page site is anything but what anyone would expect... [Read More]
» Las siete diferencias from Abundando
Casualidades de la vida. Resulta que, navegando por ahí, dando saltos de link en link, me he encontrado con el sitio web de una academia de francés en Madrid: France langue. [Read More]
« One more thought about the echo chamber | Main | You've seen this before, no doubt »
