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« One more thought about the echo chamber | Blog Home | You've seen this before, no doubt »

Less

Here: No. 17 is the entire website for the hottest design firm in New York City.

That's the whole site. And they're turning away business.

Hmmmmm.

What would happen if you did better work and less marketing?

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Listed below are links to weblogs that reference Less:

» What If You Didn't Market? from TSMI's Trade Show Marketing Report
This morning, Mr. Godin asks the question: "What would happen if you did better work and less marketing?" Well, Seth, in the events industry, you'd likely die. At least as far as trade shows and executive conferences go. But it's [Read More]

» Here's a business plan . . . from Strategize
Look at the site and notice that the only link is to their e-mail address . . . AND THEY ARE TURNING AWAY BUSINESS. What if you fired your web staff and focused solely on your core product offering (doesn't make much sense for web design companies, ... [Read More]

» Proof is better than marketing... from Marketing Playbook
Seth highlights No. 17, the hottest design firm in NYC. It's not about how much they say but that they support it with quiet but massively impressive proof of how good they are. One of our maxims is Proof>Benefit>Feature. Great... [Read More]

» Less is a design cliche from "Hello_World"
Seth has linked to design company Number Seventeen asking the question "What would happen if you did better work and less marketing?" Fair enough, but in this case I disagree. I think these guy's are successful despite their site. [Read More]

» Less talk... more rock?* from Betobeto.com: Notebook
All-purpose marketing guru Seth Godin points us to what he says is “the hottest design in NYC”: Number 17. Now consider this: We're talking a NY design agency here. Their simple, one-page site is anything but what anyone would expect... [Read More]

» Las siete diferencias from Abundando
Casualidades de la vida. Resulta que, navegando por ahí, dando saltos de link en link, me he encontrado con el sitio web de una academia de francés en Madrid: France langue. [Read More]

« One more thought about the echo chamber | Blog Home | You've seen this before, no doubt »