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Seth Godin has written 12 bestsellers that have been translated into 33 languages

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all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

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Free Prize Inside

The practical sequel to Purple Cow

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linchpin

Linchpin

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Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

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Permission Marketing

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poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

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purple.cow

Purple Cow

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small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

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survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

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the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

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the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

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the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

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The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

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Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

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unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

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v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

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we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

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whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

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THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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« The Google Watch Continues | Main | BitTorrent part 2 »

What you need to know about BitTorrent (part 1)

According to Business Week, only 62% of Americans know what a blog is. Either that or 62% don't know. One or the other, doesn't matter. What matters is that now you need another cool piece of lingo.

BitTorrent is what p2p file sharing was supposed to be. It's a system that is totally decentralized. The more it gets used, the better it works.

Once lots of people start using it (and I imagine it will be built into browsers quite soon) the effect is this:
Person A starts downloading a file by pointing to a "torrent" file on the web. This is not the data itself, just information ABOUT the file. It points to places where seeds (copies) of the file are available for downloading. The more seeds, the faster that person A can get going. It's all automatic... the software does the work, not you.
Person B starts downloading, but now they're getting the file from the original seeds and from A, too.
Person C continues the linked process, with all the seeds, plus A & B.

As a result, it's possible to download, say, an hour's worth of Apple Computer ads in high quality format in just a few minutes as opposed to in a day or two.

There are BitTorrent clients (the program you need to run) in just about every computer format, and they're free. See the faq below for details.

Link: BitTorrent FAQ and Guide.

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Listed below are links to weblogs that reference What you need to know about BitTorrent (part 1):

» What you need to know about BitTorrent (part 1) from Peter Hoskins' Blog
Making the world a better place one bit torrent at a time. Seth's Blog: What you need to know about BitTorrent (part 1). BitTorrent is what p2p file sharing was supposed to be. It's a system that is totally decentralized. [Read More]

» BitTorrent and the Law from The Wired GC
From time to time, I will note developing areas of technology that may affect how "the law" is used by corporations and their lawyers in the future. I feel a file-sharing program called BitTorrent falls into this category. Yesterday, Seth Godin t... [Read More]

» BitTorrent from Chris Busch
I've [Read More]

« The Google Watch Continues | Main | BitTorrent part 2 »