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WWW SETH'S BLOG

SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

The complete list of online retailers

Bonus stuff!

or click on a title below to see the list

all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

ONLINE:

IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

ONLINE:

IN STORES:

small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

ONLINE:

IN STORES:

survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

ONLINE:

IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

ONLINE:

IN STORES:

the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

ONLINE:

IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

ONLINE:

IN STORES:

tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

ONLINE:

IN STORES:

unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

ONLINE:

IN STORES:

v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

ONLINE:

IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

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IN STORES:


THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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« Think about parsley | Main | Godin's Leveraged Effort Curve »

End of discussion

A lot of us have been talking about this day for a very long time, but it appears to be here.

The end of FCC controlled content
The real beginning of the pro-am content revolution
The final straw for ad-supported media
and
The nail in the coffin for businesses that need selfish advertising to succeed.

Yep, that sounds like a lot of hype, but check out:

Link: Ourmedia Homepage | Ourmedia.

It is now supercheap to serve up media
It is also supercheap to make music and video and text
and
the big guys can't afford to make good stuff any more, so it's all reality TV and recycled music anyway.

What Ourmedia does is power the long tail.

There needs to be money in the system, imho, not to pay for it (as this site shows) but to serve as an editor and an arbiter and an assigner of value. In the meantime, if you're basing your success on the three local TV network model of the universe, this is worth a look.

(Sumner Redstone's daughter is the new heir apparent of Viacom. The question is: will she inherit anything at all?)

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Listed below are links to weblogs that reference End of discussion:

» Ourmedia? from Mostly Muppet Dot Com
Forgive me for not jumping up and down for joy or falling all over myself to heap praise upon Ourmedia - (Jeff, Dave, Glenn, Dan, Ed, Seth and Gizmodo among others). I had assumed something like Downhill Battle's Blog Torrent would reasonably do the ... [Read More]

» 'Ourmedia powers the long tail' from New Media Musings
You'll pardon a little end-of-the-day marveling at the crazy day we just finished. Here are Ourmedia's referral logs from today: 10,000 hits via slashdot today 1,020 from instapundit (a friend) 965 from gizmodo 268 from boingboing 220 from my blog 132 ... [Read More]

» Complaints and Long Tails from ICE- Improving Customer Experience
The concept of the "Long Tail" (mass markets evolving into a million small niches) has been circulating a lot lately. Interestingly, the "tail" can also become a whip that will beat any company that allows bad customer experiences to flourish. More a... [Read More]

» OurMedia... Are You Kidding Me? from Mike Davidson
This changes everything. And I mean everything. Time to completely rethink the entire internet now... [Read More]

» OurMedia... Are You Kidding Me? from Mike Davidson
This changes everything. And I mean everything. Time to completely rethink the entire internet now... [Read More]

» Web 2.0 from Johnnie Manzari
Original Post: 23 Mar 2005 Updated: 25 Mar 2005 We're on to Web 2.0. "But we're not even finished debugging Web 1.0," you say. Oh well. With God as Product Manager you have little choice but to upgrade. What is... [Read More]

» The Continuing Rise of Digital Lifestle Aggregation from Alex de Carvalho
I'm stoked ... the much hyped and sometimes misunderstood Ourmedia.org finally opened (on 23/3/05):Create. Share. Get noticed. That's what Ourmedia is about. Ourmedia is a global community and learning center where you can gain visibility for your work... [Read More]

» The Car Blog from Future cars, Hybrid Cars
Secret cars, concept cars, flying cars, vintage cars... [Read More]

« Think about parsley | Main | Godin's Leveraged Effort Curve »