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SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

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all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

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IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

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IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

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permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

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poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

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purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

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small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

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survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

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the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

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the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

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the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

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the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

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tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

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unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

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v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

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we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

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whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

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THE DIP BLOG by Seth Godin




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« What Bootsy said | Main | Lots of publishing news today »

The Big Moo ([poetically] reviewed)

A co-author passed on this note to me:

WOW, three days in the moo pasture and I’m in love….I feel in the
spotlight, not my spotlight, but the spotlight of innovation
--remarkable possibilities-- in the making.

You spoke it and I took the message with me to [my Fortune 100 company]
“There is freedom to innovatively use the book/tour for any purpose”….the implicit
message: Let’s have fun in that discovery process. What would it mean
for us to be involved…what a fun question that is. Big Moo, by
definition, is FUN….

Now I don’t know Seth (in fact know little about him) except that the
book’s very nature is contagious. And -- it’s about connectivity
(yours-mine-the authors- the sponsors- the world!) Inviting
sponsorship “to combine forces…to contribute, connect and celebrate”.

And look at what has happened in so little time: you invited me into
this…and now I am connected…and inside this celebration in the making.
Now that’s contagious. All from a little book…who would have
guessed….I can’t wait to reread it again and again. I am so excited
about what might, could, will unfold as a result of all this. Thank
YOU for inviting me in. Thank you for the gift;  inspiration is the
prize, the gift.

  If I were a cow, I might just moooooooooooo.

Sleepless in Albuquerque,

mari

: The Big Moo by The Group of 33:: Galley Offer.

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Listed below are links to weblogs that reference The Big Moo ([poetically] reviewed):

» What is The Big Moo? from SmallBiz
Seth Godin author of the Purple Cow and many other books on marketing is coming out with a new collaborative book. This is an Ideascape book, an owners manual for those that want to move beyond the status quo. The book is called: The Big Moo by The ... [Read More]

» Seth Godin: The Big Moo from Brian's Internet Business blog
I mentioned before that I found Seth Godin's Knock Knock and Who's There to be disappointing. However, at the recent SEO Roadshow Aaron Wall threw me a copy of The Big Moo. I read it over a couple of... [Read More]

» USA TODAY Archives Search from USA Search Engine Optimization
Up-to-the-minute business & financial news, current market information, feature stories, personal finance and investment tools to help investors choose and ... [Read More]

« What Bootsy said | Main | Lots of publishing news today »