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WWW SETH'S BLOG

SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

The complete list of online retailers

Bonus stuff!

or click on a title below to see the list

all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

ONLINE:

IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

ONLINE:

IN STORES:

small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

ONLINE:

IN STORES:

survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

ONLINE:

IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

ONLINE:

IN STORES:

the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

ONLINE:

IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

ONLINE:

IN STORES:

tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

ONLINE:

IN STORES:

unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

ONLINE:

IN STORES:

v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

ONLINE:

IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

ONLINE:

IN STORES:


THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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Member since 08/2003

« September 2005 | Main | November 2005 »

About the Squidoo Beta

I've gotten some mail on this, so I wanted to clarify.

The private beta begins on Monday. We'll be inviting about 300 randomly selected people by email. If you don't get invited, don't fret. We're ensuring that earlybirds don't claim all the good urls... Then, as the test proceeds, every day we'll invite some more people until the entire list of secret beta volunteers is online... soon after that, we'll open up the beta to the public. (and yes, you can still sign up: Squidoo Secret Beta)

Hope that helps!

What if everybody read it?

No, not you. You already read books about leadership and business and change. I'm talking about your colleagues, the ones who count Who Moved My Cheese as their last book about business.

Today is World Big Moo day. Today's the day to visit  Amazon.com or The Big Moo Page  and buy 100 or 1,000 for everyone. No, it's not the coherent narrative you usually look for from Guy or Tom or Malcolm. But yes, it's just the right sort of buffet to get everyone talking.

Acumen

Take a look at this picture. That's part of the work of The Acumen Fund.  That's one of the charities that benefits from 100% of author royalties.

Thanks for making change happen.

Repaired Liars recommended reading list

Link: 800-CEO-READ Blog: More Reading from All Marketers Are Liars. Thanks, Todd.

PS Todd's new book is out. Worth a look:  The More Space Project (Astronaut Projects).

PPS Dave Balter's new book is out soon as well. Take a look at Dave's bzzagent blog: Inside BzzAgent - BeeLog. It's a fascinating example of a CEO blog that actually works. It works (at least it works for Dave and for his readers) because he's doing the whole thing 'out loud.' It's a very public way to talk about what's usually very private--the innards of a business. And judging from the results, it's working.

PPPS Tomorrow is "buy 1,000 copies of The Big Moo Day." Refreshments will be served.

Fools, money, parted

David Troup recommends: Spam Stock Tracker - tracking how much money people can lose with penny stocks from spam..

More on the Soup Peddler

John Moore continues his riff on the Soup Peddler.  Brand Autopsy: Food and Wine ... and The Soup Peddler!. Take a few minutes and browse his recent posts while you're there...

Thanks to you

NewschoolHere's the first school built as a result of sales of The Big Moo. I'm aware that I'm posting about this book more than anything I've ever worked on before, but when you see pictures like this, I think it makes it worth it.

Thanks to my 32 colleagues who are donating all their proceeds to charity. More schools to come.

Villageforschool

And here's a look at the village in Nepal (more than 275 families) that will have their lives changed forever. It would be okay with me if you bought 1,000 more copies..

Tires are a commodity?

Pontiac_gto_02Right?

Nope. Erik Severin points us to Burnout, tire roasting cool pictures, Fast Cool Cars.

Turning a noun (tires), into a gerund (drifting, peeling, moving, red).

PS Diego beat me to it.

Jeff Jarvis on Squidoo

Link: BuzzMachine: Squidoo.

Said it better than I did. Thanks.

No accounting for taste

Today's Big Moo review teaches a lesson: Solopreneurial Tendencies: It's the Big Moo Review.... When I handed in the manuscript, five different people read it and gave me feedback. And every single person disliked a few of the entries.

The thing is, the entries they didn't like were completely different. In fact, the chances that an entry would be beloved by someone dramatically increased when it turned out that someone else didn't like it.

Sharilyn picked out her favorite entry. And yes, it was one of the entries an earlier reader said, "didn't really work for me."

Edges. Again.

The best customers leave first

The New York Times reports that newspapers are in even more trouble that we thought. The Philadelphia Inquirer lost 30% of its subscription base in the last twenty years.

For just about any venture, it's the first customers that pay the rent, and the last ones that make a profit. It's hard to imagine anyone going back to newspapers, isn't it?

« September 2005 | Main | November 2005 »