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All Marketers Are Liars Blog




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« Repaired Liars recommended reading list | Blog Home | About the Squidoo Beta »

What if everybody read it?

No, not you. You already read books about leadership and business and change. I'm talking about your colleagues, the ones who count Who Moved My Cheese as their last book about business.

Today is World Big Moo day. Today's the day to visit  Amazon.com or The Big Moo Page  and buy 100 or 1,000 for everyone. No, it's not the coherent narrative you usually look for from Guy or Tom or Malcolm. But yes, it's just the right sort of buffet to get everyone talking.

Acumen

Take a look at this picture. That's part of the work of The Acumen Fund.  That's one of the charities that benefits from 100% of author royalties.

Thanks for making change happen.

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» The Big Mooo from Realty Freak
If every real estate broker and agent read (I bought one for all of our agents) and understood this book, the real estate industry would be drastically better-off. And if that wasn't enough, 100% of the books author royalties go [Read More]

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