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WWW SETH'S BLOG

SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

The complete list of online retailers

Bonus stuff!

or click on a title below to see the list

all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

ONLINE:

IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

ONLINE:

IN STORES:

small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

ONLINE:

IN STORES:

survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

ONLINE:

IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

ONLINE:

IN STORES:

the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

ONLINE:

IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

ONLINE:

IN STORES:

tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

ONLINE:

IN STORES:

unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

ONLINE:

IN STORES:

v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

ONLINE:

IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

ONLINE:

IN STORES:


THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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Member since 08/2003

« Posture matters | Main | The new source for free photos »

Do you produce?

What, exactly, does a producer do?

In the movies, the producer doesn't act, sing, write, put up the money, build the sets or direct the feature.

And yet, no producer, no movie.

I think the producer asks questions. "What next?" "What now?" The producer is always focused on more, whether more is quality, revenue, customer satisfaction or market share.

The job you do, apparently, has nothing whatsoever to do with whether or not you have the mindset of a producer. I've been called by talented salespeople who are clearly producers... and by failures who were just following a script. I've worked with people who always manage to make something happen... and with those who manage to have an excuse ready when it doesn't.

Producing is not about making something. It's about making something other people thought couldn't be done--or were too distracted to do themselves.

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Listed below are links to weblogs that reference Do you produce?:

» Are you making things happen? from Matt on Marketing
Do you make things happen? Are you restless every day before you want more - both professionally and personally? A healthy dose of restlessness to make more things happen will inevitably help you do exactly that. [Read More]

» I Produce from Mostly Muppet Dot Com
I have the great misfortune of being a particularly introspective fellow, especially when it comes to my day job. Im paid to be a producer for TBS.com, but I usually get lumped in with folks who do project management and other, l... [Read More]

» Don't Just Talk About What You are "Gonna" do...Get Busy Today! from Achieve-IT!
Seth's blog has a basic question to consider. Do you produce? In other words, do you walk the walk? Or is it all just talk? One thing that really gets under my skin is someone who says "I'm gonna do [Read More]

» Don't Just Talk About What You are "Gonna" do...Get Busy Today! from Achieve-IT!
Seth's blog has a basic question to consider. Do you produce? In other words, do you walk the walk? Or is it all just talk? One thing that really gets under my skin is someone who says "I'm gonna do [Read More]

» The Small Company Advantage from David V. Lorenzo | SoHoSavvy.com
As a small business (or a sole practitioner) you must make things happen. That’s part of your competitive advantage. Making things happen when others fail, won’t or can’t has to be your credo. Not only can you make decisions quickly, you ca... [Read More]

« Posture matters | Main | The new source for free photos »