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SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

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Bonus stuff!

or click on a title below to see the list

all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

ONLINE:

IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

ONLINE:

IN STORES:

small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

ONLINE:

IN STORES:

survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

ONLINE:

IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

ONLINE:

IN STORES:

the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

ONLINE:

IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

ONLINE:

IN STORES:

tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

ONLINE:

IN STORES:

unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

ONLINE:

IN STORES:

v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

ONLINE:

IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

ONLINE:

IN STORES:


THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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« Everybody stalls | Main | Understanding the funnel »

What would David do?

David Meerman Scott reports that his new ebook The new rules of PR: How to create a press release strategy for reaching buyers directly is getting more than a thousand downloads a day. The ebook contains a simple idea, well presented. He also tells me that he's getting plenty of traffic from his Squidoo lens, which feeds his blog, which feeds his ebook and then back to his lens.

We're seeing a new ecosystem, where each of the pieces is slightly different from the tools we're all used to.

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Listed below are links to weblogs that reference What would David do?:

» Seth Godin Urges Marketing Responsibility from The Marketing TRANSFORMER
Seth Godin gets a lot of press, and I mean a lot of press! He is the consumate self-promoter, but he carries along with it a ton of marketing wisdom. I picked up my copy of All Marketers Are [Read More]

» The New Rules of PR from Strategy Central
This has tremendous potential! We're always trying to figure out how to get the word out about what we're doing. We love word of mouth and the sneezers that love what we're doing. But is there a way to use [Read More]

» Another Free eBook: The New Rules of PR from Smart Marketing
A couple days ago I found this interesting eBook by David Meerman Scott by way of Seth Godin. It talks about how we can use press releases to communicate directly with customers rather than hoping a newspaper or other media channel will publish them. F... [Read More]

» Direct-to-Consumer News Release from Mordechai (Morty) Schiller
David Meerman Scott champions Direct-to-Consumer News Releases on IAOCblog. Is the world ready for D2C releases? Do enough people understand and use RSS to make a big enough target market? On the other hand, can you afford to ignore the market ... [Read More]

» Direct-to-Consumer News Release from Mordechai (Morty) Schiller
David Meerman Scott champions Direct-to-Consumer News Releases on IAOCblog. Is the world ready for D2C releases? Do enough people understand and use RSS to make a big enough target market? On the other hand, can you afford to ignore the market ... [Read More]

« Everybody stalls | Main | Understanding the funnel »