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« The best presentation... | Main | The gap »

What should Martin do?

Brad Kozak writes about the dilemma faced by Martin guitars. How to compete against the rising tide of low-cost import guitars without hurting their brand... novel thoughts.

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» Martin. from isaac downing | iJournal
Seth Godin posted some sad news. I saw it coming before reading his post, but I didn't want to admit it. C. H. Martin (guitar company) has begun production on low-quality, poorly made guitars. I play a Martin and now [Read More]