Don't Miss a Thing
Free Updates by Email

Enter your email address

preview  |  powered by FeedBlitz

RSS Feeds

Share |

Facebook: Seth's Facebook
Twitter: @thisissethsblog






Seth Godin has written 18 bestsellers that have been translated into 35 languages

The complete list of online retailers

Bonus stuff!

or click on a title below to see the list


An intensive, 4-week online workshop designed to accelerate leaders to become change agents for the future. Designed by Seth Godin, for you.



All Marketers Tell Stories

Seth's most important book about the art of marketing




Free Prize Inside

The practical sequel to Purple Cow





An instant bestseller, the book that brings all of Seth's ideas together.




Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.



Permission Marketing

The classic Named "Best Business Book" by Fortune.



Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.




Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.



Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.



Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).




The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.



The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.




The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.




The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.





"Book of the year," a perennial bestseller about leading, connecting and creating movements.




Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.



V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.




We Are All Weird

The end of mass and how you can succeed by delighting a niche.



Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.



THE DIP BLOG by Seth Godin

All Marketers Are Liars Blog

Blog powered by TypePad
Member since 08/2003

« The June 15 Seminar | Main | the new networks »

Fill in the blank

Ifyoutalkedtopeoplethumb_1 Hugh gets us thinking again, as usual.

I want to extend this from "advertising" to:

  • Customer service
  • Copywriters
  • Telemarketers
  • Angry customers
  • Government agencies
  • Senior management
  • Critics
  • Bloggers

In fact, just about any situation where the speaker is either uncomfortable and/or hiding behind a bureaucracy or anonymity.

The next time you get all formal or obfuscatory or snarky, ask a simple question, "If I knew this person and we were eating together in a restaurant, would I speak to them the same way?"

If the answer is no, why not?


TrackBack URL for this entry:

Listed below are links to weblogs that reference Fill in the blank:

» Add Sales Professionals To The List! from LandingTheDeal
If I'm being honest, I've been formal and snarky more than a few times during my sales and marketing career. And Seth Godin's post got me asking myself why? Why is it that sales professionals feel compelled to... [Read More]

» Advertising And Customer Service Are Just Like Family from Jim Logan
If advertising told you the truth, you’d punch them in the face. Telling you what you want to hear just makes them family. [Read More]

» Fill in the blank from WebMetricsGuru
I think Seth should add SEO and SEM people to list. Also, a lot of people I interface with would be on the list. Thankfully, I'm not on the list. Seth says: In fact, just... [Read More]

» Seth Godin Shares... from CustomersAreAlways
Everywhere you click there are ads flashing at you, ads popping up like jack-in-the-box's on crack, and ads that sneak down the computer screen. [Read More]

» You are Probably Lucky that I am a Nice Guy from The Modern Guy
I know I haven't written in a while, as I am working on the new blog, but I just had a moment where being very passive may have saved me from doing something extremely stupid. I usually take time out... [Read More]

» Personalize Your Customers Experience from Adirondack Base Camp
Seth G. has pointed out the wall that defines the old way of customer interaction. A recent experience I had in customer service perfectly illustrated this point. When it comes to selling a product, competitive advantage usually is found in price, qu... [Read More]

» From the Its Funny cuz Its True Department from Stoked Brands
Hugh is at it again.  Okay, not really, since I think this design came out before the last one I put up, so I guess technically Hugh hasnt stopped being at it for quite some time.  Nonetheless, Hugh and the state of being at it h... [Read More]

» Car sales california from Car sales california
Wacker concrete saw Credit cards with air miles Smog check irvine Ny school report cards [Read More]

» Lottery number generator from Lottery number generator
Barns and noble coupons Carousel beauty college Stock prices fall Systems development corporation[Read More]

» Imagination and Mass Murder from the accidental taorist
Killers have no imagination at all. Mass murderers dont think. They just do. Like overworked employees and bored mailmen with big guns. This is Hughs work. Hes got other beautiful and thought provoking art at his blog. Check... [Read More]

» Debt credit rating from Debt credit rating
One share stock Cultural competence education Microsoft word greeting card Newton nh tax [Read More]

» Womens health expo from Womens health expo
Discount luxury cruises E320 floor mats Send ringtones to your cell phone Learn about money [Read More]

» Line ncaa football from Line ncaa football
Locks in sql server Coosa valley credit union Xbox 360 launch date games Scholarships single parent[Read More]

» Sending ringtones to cell from Sending ringtones to cell
Car dealerships in san diego Online prescription service Credit cards guide Pregnancy 28 weeks [Read More]

» 1999 honda accord ex from 1999 honda accord ex
Mortgage broker forum Poetry contests for money Access 97 out of memory Baby and bedding [Read More]

» Trans flash card from Trans flash card
Activision stock symbol Philadelphia event calendar Printable bunco score cards Godaddy dedicated se... [Read More]

» Century 21 door county from Century 21 door county
Los angeles police credit Consolidation loan rates Beat casino College degree information [Read More]

» Sallie mae loan consolidation from Sallie mae loan consolidation
Degree completion programs Video card support Mortgage loan calulator Tax reform mortgage deduction[Read More]

» Bookstores in philadelphia from Bookstores in philadelphia
Fair and accurate credit transactions act of 2003 Occupational health nursing jobs Justdeals com coupon [Read More]

» Jack black lip balm from Jack black lip balm
Nvidia geforce video card Weight loss treadmill Web hosting san diego Canadian credit card market ... [Read More]

» Socal casinos from Socal casinos
Strip poker torrent Tuscaloosa teachers credit Nj insurance license Casinos news [Read More]

» 32 degrees delta 68 from 32 degrees delta 68
City county credit union fort Zodiac birthday cards Degree business Gambling in the usa [Read More]

» Cumberland insurance group from Cumberland insurance group
Order prescription drugs online Hydrocodone with no prescription Art museum philadelphia pa Real est... [Read More]

» Capital educators federal credit from Capital educators federal credit
Interest only mortgage calculators World mortgage Insurance producer registry Brazil diet pill [Read More]

» 2005 poker run from 2005 poker run
Credit card details Monte carlo resort and casino Investigation insurance Creditcard holder [Read More]

» Get a college degree from Get a college degree
Travelers medical insurance Account mortgage Motorola v60i ringtone Degree in progress [Read More]

» Hoodia report from Hoodia report
Pain management medications Cards celtic Farm bureau insurance agents Router pci card [Read More]

» Valium addictive from Valium addictive
Halloween word bingo Debt reduce Web site for best New york credit union league [Read More]

» Insurance retirement from Insurance retirement
Business cards microsoft word Mortgage company houston Biblical studies degree Best web sites design[Read More]

» Black jack tournament from Black jack tournament
Elective credits Transfer mp3 ringtones Auto insurance rating Credit card now [Read More]

» Mortgage rate interest from Mortgage rate interest
Michigan board of pharmacy Total credit recovery Change video card Associate of arts degree [Read More]

» Consumer credit counselors from Consumer credit counselors
Ps3 online gaming Qualifying for a loan Weight loss drink Slater insurance [Read More]

» Green mortgage from Green mortgage
University of miami online high 100 degrees f Build my credit Alaska airlines credit [Read More]

» Top webhosting from Top webhosting
Sms ringtone Interstate insurance group Mortgage calculator source code Students with bad credit ... [Read More]

» Public Diplomacy is Advertising from MountainRunner
Nothing new. Public Diplomacy is advertising. It is talking directly to the people like companies seek to, that's why Madison Avenue was recruited in the American Public Diplomacy campaigns. But [Read More]

» Public Diplomacy is Advertising from MountainRunner
Nothing new. Public Diplomacy is advertising. It is talking directly to the people like companies seek to, that's why Madison Avenue was recruited in the American Public Diplomacy campaigns. But this quote says it well, If you talked to people... [Read More]

» Trans Union Credit from Trans Union Credit
Learn your consumer rights and how to dispute errors on your personal consum [Read More]

« The June 15 Seminar | Main | the new networks »