Don't Miss a Thing
Free Updates by Email

Enter your email address

preview

powered by FeedBlitz

RSS Feeds



By Twitter: @thisissethsblog

Search

Google
WWW SETH'S BLOG

SETH'S BOOKS

THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




Blog powered by TypePad
Member since 08/2003

« The Dalai Lama, marketer | Blog Home | But is it CB Radio? »

Flexibility

The one thing that's certain about your marketing plan, your products, hey, even your life is that it won't turn out the way you planned.

Given this proven truth, doesn't it make sense to spend most of your time building flexibility into whatever you're building?

It's a lot easier to change your mind in advance... doing it when you have to is painful--especially if you have to persuade a team. The most flexible plans have the need (and ability) to change built right in.

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d83451b31569e200d83427e2aa53ef

Listed below are links to weblogs that reference Flexibility:

» Flexibility from Succeeding Steps LLC
Seth Godin talks on Flexibility The one thing thats certain about your marketing plan, your products, hey, even your life is that it wont turn out the way you planned. Given this proven truth, doesnt it make sense to spend most o... [Read More]

» Two Sides of "Flexibility" from Cardboard. Damnit!
Godin posts about the importance of being flexible prepared for failure with a strategy. It's not an opposing side in any way but there is also the thing dont-be-flexible. Too much flexibility can give you reasons to slack off on [Read More]

» Seth Godin Is Dead Wrong On This One from EntrepreneurEvolution
Seth Godin errs on his recent post called Flexibility when he states that, The one thing that's certain about your marketing plan, your products, hey, even your life is that it won't turn out the way you planned. I've met... [Read More]

» Seth Godin Is Dead Wrong On This One from EntrepreneurEvolution
Seth Godin errs on his recent post called Flexibility when he states that, The one thing that's certain about your marketing plan, your products, hey, even your life is that it won't turn out the way you planned. I've met... [Read More]

» Flexibility and Your Sales Career from LandingTheDeal
Seth Godin speaks of flexibility in whatever you build. His basic point is that its better to build in (and plan for) change into whatever you are planning. Your business, your project...and your sales career. Here's the thing about... [Read More]

» Stick a Problem in My Day ...But Don't Bore Me...(3) from BrainBasedBusiness
Seth Godin cheers for flexibity when it comes to marketing and that makes sense if you think about it...Since there is no one formula to the winning solutions that move a firm forward… why not motivate workers to use their... [Read More]

» Stick a Problem in My Day ...But Don't Bore Me...(3) from BrainBasedBusiness
Seth Godin cheers for more flexibity when it comes to marketing andSeth'srally makes sensewhen you think about it...Since there is no one formula to the winning solutions that move a firm forward… why not motivate workers... [Read More]

» Flexibility and Scenario Planning from Lee Iwan, Bits and Pieces of Accumulated Experience
Seth Godin has identified flexibility as an important element in your marketing, business and personal plans because: The one thing thats certain about your marketing plan, your products, hey, even your life is that it wont turn out the... [Read More]

« The Dalai Lama, marketer | Blog Home | But is it CB Radio? »