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Seth Godin has written 12 bestsellers that have been translated into 33 languages

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all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

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free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

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linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

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meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

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permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

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poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

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purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

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small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

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survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

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the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

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the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

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the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

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the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

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tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

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unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

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v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

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we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

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whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

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THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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« Do customers have responsibilities? | Main | Hiring the right people »

Maybe you don't want traffic so badly?

My previous post on traffic for your blog placed tongue in cheeck and described more than fifty ways you should change your blog if you want traffic.

But what good is traffic if it gives you laryngitis?

For most bloggers, the point of blogging is to find your voice, to share your ideas, to let the world hear what you have to say.

But if you need to conform, to fit in, to follow the rules, you may very well find that you've lost the reason you had for blogging in the first place.

And the delicious irony is that those that conform often don't get more traffic. They often get less. Because following all the checklists can make you boring.

Safe is risky.

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Listed below are links to weblogs that reference Maybe you don't want traffic so badly?:

» Safe is risky from ben's blog
Seth Godin says safe is risky. If you follow all the rules to get more people to your blog, maybe nobody will come because your blog will have become a boring, conforming clone of every other blog that wants more traffic. So perhaps (and this will prob... [Read More]

» Cloning is Risky from 1 Good Game
Read this Seth Godin post and swap out blog for game (and a few other tweaks, you know what I mean): Safe is Risky The middle of the road is the best place to be if you want to get run over. ... [Read More]

» Why I blog from mike: blog
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» Seth's Blog: Playing Safe Is Risky from
Godin says, "For most bloggers, the point of blogging is to find your voice, to share your ideas, to let the world hear what you have to say. But if you need to conform, to fit in, to follow the rules, you may very well find that you've lost the reason... [Read More]

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» Rejoice for he hath spoke from iScatterlings
Rejoice for he hath spoke It must be summer in the northern hemisphere cos sense is being spoken after a winter of gibberish, technobilge and other crap! He that goeth by the nameth of Seth, hath thed: And the delicious irony is that thos... [Read More]

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» Time Flies When You're Having Fun from Everything And Nothing
Today is my 2nd blogiversary. It seems like only yesterday I was desperately searching for a decent blogger name. I wanted Everything and Nothing, but it wasn't available. I tried Everything But Nothing...still no dice. In an act of sheer [Read More]

» A question on consensus innovation from BootStrapMe
Its a chicken and egg dilemma. Thomas Madsen-Mygdal blogged recently about a presentation at the CustomerMade conference April 20 at the IT University of Copenhagen. Here is the pdf version. The conference raises new questions about who is in... [Read More]

» Safe is Risky. Risky is Safe. from The Long Blonde Tail
From the words of the original Purple Cow himself, it's risky to be safe. It seems Ross Levinsohn, former Fox Interactive Media president, agrees:Safe is a mistake. You cannot grow without taking some risks. We all were bold risk-takers two [Read More]

« Do customers have responsibilities? | Main | Hiring the right people »