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WWW SETH'S BLOG

SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

The complete list of online retailers

Bonus stuff!

or click on a title below to see the list

all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

ONLINE:

IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

ONLINE:

IN STORES:

small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

ONLINE:

IN STORES:

survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

ONLINE:

IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

ONLINE:

IN STORES:

the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

ONLINE:

IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

ONLINE:

IN STORES:

tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

ONLINE:

IN STORES:

unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

ONLINE:

IN STORES:

v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

ONLINE:

IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

ONLINE:

IN STORES:


THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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Discovery

I was talking with someone the other night, and he said, "I was one of the first to use Wikipedia." When pressed, he confirmed, "Right at the beginning."

He's 13.

It's pretty obvious that he wasn't one of the first to use Wikipedia. He was one of the first people he knew who had used Wikipedia. Big difference.

Nope.

Same thing.

People make their own realities. If Bill thought he was first, then in his mind, he was. When he started using it, it began to exist. When he stops going back, it will disappear.

Every person who encounters your organization for the first time comes with beginner's mind. She knows nothing about yesterday or how hard you worked or your financing or what it took to build it. She's here now, she's first, let's go.

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Listed below are links to weblogs that reference Discovery:

» Embracing Your Users' Reality from Cardboard. Damnit!
Do you follow your users or do your users follow you? That is a trillian dollar hypothetical question almost all entrepreneurs should ask everyday. Why? Because the answer keeps changing - at least it should. Take Facebook. When it came [Read More]

» Embracing Your Users' Reality from Cardboard. Damnit!
Do you follow your users or do your users follow you? That is a trillian dollar hypothetical question almost all entrepreneurs should ask everyday. Why? Because the answer keeps changing - at least it should. Take Facebook. When it came [Read More]

» Discovery, Economics, and Seth Godin from Once More unto the Breach
I read Seth Godin's blog because it's full of gems like this post reminding us how we actually behave in the real world. I have long argued this idea from an economic perspective around price and value. Too many companies [Read More]

» Whose first in your social network? from Ecademy - A way of living
I read tonight this post on Seth Godin's excelent blog and got to thinking about how true this is for our Social Networks too.When people join your social network are they going to wade through all your previous posts or [Read More]

» Beginners mind from bodmas blog
Seth has hit it on the nail again: for new students the college has just started This is going to get printed in 24pt and put on the notice board. It means we cant make assumptions about what adult students know about the educational pro... [Read More]

» What have you discovered lately? from Principled Innovation LLC
Beginners mind is a gateway to the imagination ... [Read More]

» SOB Business Cafe 09-29-06 from Successful Blog
Welcome to the SOB Cafe We offer the best in thinkingarticles on the business of blogging written by the Successful and Outstanding Bloggers of Successful Blog. Click on the title shots to enjoy each selection. The Specials this Week are ... [Read More]

» Your First Donor from Random Thoughts on Life and Work
Seths Blog has an interesting post that got me to thinking this afternoon.    How do we interact with first time donors?  And what do they really think about us? I think we often believe that the important question is, What brought th... [Read More]

» Discovery is relative from livingbrands
I do like this story from Seth Godin of someone discovering Wikipedia for the first time...I was talking with someone the other night, and he said, 'I was one of the first to use Wikipedia'. When pressed, he confirmed, 'right [Read More]

» Software That Just Works from Depth-First
My laptop recently died. Depth-First hasn't been updated lately due in part to the time it's taken to get a working replacement. For my new system, I wanted to build a desktop from components and run Linux on it, which is the OS my old system was running. [Read More]

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