WITTs and YOYOs
Rob points us to: Joel Makower. This is a pretty sophisticated linguistic analysis of eco-marketing. Worldview really is everything.
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» Don't Go Changin' from Glo to Sleep Blog
Most new ideas and products are met with skepticism, met with a resistance to accept and adopt. People are reluctant to change their lifestyle, their patterns, their routines. Or as Seth Godin puts it, unwilling to change their "worldview". [Read More]
» Don't Go Changin' from Glo to Sleep Blog
Most new ideas and products are met with skepticism, met with a resistance to accept and adopt. People are reluctant to change their lifestyle, their patterns, their routines. Or as Seth Godin puts it, unwilling to change their "worldview". [Read More]
» Don't Go Changin' from Glo to Sleep Blog
Most new ideas and products are met with skepticism, met with a resistance to accept and adopt. People are reluctant to change their lifestyle, their patterns, their routines. Or as Seth Godin puts it, unwilling to change their "worldview". [Read More]
« The silver-grey Japanese car syndrome | Blog Home | 22 vs. 66 »
