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« Times a million | Blog Home | 7/7/07 »
The staff and doctors at the LifeSpring hospital told me that they have to do exactly three things:
1. Realize that their customers* have expectations
2. Exceed those expectations
3. Do better at it every day
That's as good a marketing plan as I've heard in a while.
*(notice that they didn't say 'patients')
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Listed below are links to weblogs that reference Maternity ward lesson:
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The staff and doctors at the LifeSpring hospital told me that they have to do exactly three things:
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2. Exceed those expectations
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RE: http://sethgodin.typepad.com/seths_blog/2007/07/maternity-ward-.html
Woman rushes into hospital screaming Im having a baby, hospital staff reply and how would you like to pay for that?
Sorry - your card has been... [Read More]
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