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WWW SETH'S BLOG

SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

The complete list of online retailers

Bonus stuff!

or click on a title below to see the list

all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

ONLINE:

IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

ONLINE:

IN STORES:

small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

ONLINE:

IN STORES:

survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

ONLINE:

IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

ONLINE:

IN STORES:

the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

ONLINE:

IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

ONLINE:

IN STORES:

tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

ONLINE:

IN STORES:

unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

ONLINE:

IN STORES:

v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

ONLINE:

IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

ONLINE:

IN STORES:


THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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« Now in the UK | Main | Ask for a gimmick... »

Toxic bosses

Asher and Benjamin and others wrote in to remind me that toxic bosses are far worse than toxic employees. Because bosses are often able to define reality, at least for those in their sphere of influence, they can cause whole sections of an organization to go off the rails. More often than not, in organizations with significant marketing problems, we can point to one person who's responsible. And you can bet that person is a boss.

Great marketers often have the unusual combination of humility and confidence. Toxic ones have neither.

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Listed below are links to weblogs that reference Toxic bosses:

» Aholes, Shirkers and Performance: a Draft People Principles Policy from bizzXceleration: Performance, Value and Profit
Several posts here have explored the relationship between enterprise performance and the human environment. The argument is that the better people are treated the better they will perform for the company by taking care of customers and its' interests. ... [Read More]

» My Vote for Toxic Boss of the Century from LandingTheDeal
Seth Godins post about toxic bosses (as a follow-up to his post about toxic employees) jogged my memory about the worst boss I ever had. I wont use his name, because somehow he has managed to become a professor his... [Read More]

» The Toxic Colleagues from Stop and Think!
Seth Godin posted recently two short posts about the toxic employees and the toxic bosses. While I agree that the existence of toxic employees is mostly a management's fault, I think sometimes they just don't know that some of their employees are "to... [Read More]

« Now in the UK | Main | Ask for a gimmick... »