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SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

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all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

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IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

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IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

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IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

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permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

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poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

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IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

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small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

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survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

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the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

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the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

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IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

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the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

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tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

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unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

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v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

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we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

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whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

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« Thinking about this war | Main | Let's make up some numbers »

Big ideas

Padmanabhan wrote me a nice note today, asking why I so freely give away ideas. (It was nice because he thought some of the ideas were actually good ones).

I responded that ideas are easy, doing stuff is hard.

My feeling is that the more often you create and share ideas, the better you get at it. The process of manipulating and ultimately spreading ideas improves both the quality and the quantity of what you create, at least it does for me.

History is littered with inventors who had "great" ideas but kept them quiet and then poorly executed them. And history is lit up with do-ers who took ideas that were floating around in the ether and actually made something happen. In fact, just about every successful venture is based on an unoriginal idea, beautifully executed.

So, if you've got ideas, let them go. They're probably holding you back from the hard work of actually executing.

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Listed below are links to weblogs that reference Big ideas:

» 1% Inspiration 99% Perspiration! from Business Opportunities And Ideas
Ill often suggested that keeping your idea secret for fear that others will steal it is unnecessary and actually makes it harder to bring your idea to come fruition. I usually suggest that being a successful entrepreneur is 1% Inspiration and 99... [Read More]

» How I Chose 18 Thought Leaders to Follow (and Their Links) from Liz Strauss at Successful Blog
Business, Blogs, Living Yesterday, I talked about How to Play Follow the Leader to Kick Start Your Brain Today I thought I might take that further and tell how to choose who to follow. How I Chose 18 Thought Leaders to Follow Great lead... [Read More]

» Spot On from Create the Future
I loved this post by Seth Godin. Seth talks about why he blogs and feels free to give ideas away, rather than hording them for himself. His answer is that coming up with ideas is the easy part, doing something [Read More]

» The problem with new ideas from Business of Marketing and Branding
Most marketers love the latest idea, strategy or tool. Yes, you too I suspect. There is a good reason for it, we are constantly looking for a competitive edge, either for our company or for our clients. Agencies and consultants are hired for their expe... [Read More]

» Ideas are Easy, Doing Stuff is Hard from Up and Running
I posted here last week about the example of Mark Zuckerberg and the controversy around Facebook. Three different people claim he stole their idea. This morning Seth Godin answered an email asking why he gives ideas away in his blog: I responded that i... [Read More]

» wisdom on sharing ideas from Blue Orchid Designs
I often get asked (mainly from people who don't yet quite "get" the blogging phenomenon) why I would so freely share ideas - especially since event designers mainly get paid for implementing their ideas. After all, it is a business that is built on int... [Read More]

» Do you give away ideas? from Boldly Going
My friend Steve Poland does it (well, I might add). My newly married buddy Kevin Leneway does too (though I wonder about him at times ). I dont know Colin Dowling, but I know he does it and for other people at times. And then theres Set... [Read More]

» Great Ideas Are Easy from client k
I often get flack from other new business development gals for openly saying great ideas are easy to find.  Shhh they tell me, thats part of the magic.  Revealing the great idea.  Watching the wonder on jaded executives faces. ... [Read More]

» Ideas: Flight Path of The One from Mr. Besilly's Blog
It has always been true that implementation is king and an accepted truth in the cliche talk is cheap. The ability to implement a good idea or even a mediocre idea can be more valuable than dreaming up a multiple of ideas that go nowhere. To actually e... [Read More]

» Marketing Is Not a Piece of Cake from Business Development
Very busy day today, so not a lot of time to blog, but Seth Godin had a nice, Zen-simple observation today that resonated with me. I went for a run this morning, as I often do, and as I also [Read More]

» Where's the passion in B2B marketing? from B2B Lead Generation Blog
I spoke yesterday at MarketingSherpa's Demand Generation Summit and I felt led to go off topic for a bit to address why I do, what I do. Personally, I've been pondering the idea of passion and what role it plays [Read More]

» Startup Idea^2: Meta from The Errant Idea
After attempting to distribute a startup idea in my previous post, it occurred to me that although theres plentiful supply and demand for such ideas, theres no good marketplace (well, perhaps there is and I just dont know about it)... [Read More]

» Share your ideas, write posts and do it now from Improve the Web
I've had several great ideas on how to build a site or what content to create for months now, but the lack of time doesn't allow me to do much. As time passes by, I notice people doing what I thought would be a good idea or already developed sites, right [Read More]

« Thinking about this war | Main | Let's make up some numbers »