Don't Miss a Thing
Free Updates by Email

Enter your email address


preview  |  powered by FeedBlitz

RSS Feeds

Share |

Facebook: Seth's Facebook
Twitter: @thisissethsblog

Search

Google


WWW SETH'S BLOG

SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

The complete list of online retailers

Bonus stuff!

or click on a title below to see the list

all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

ONLINE:

IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

ONLINE:

IN STORES:

small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

ONLINE:

IN STORES:

survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

ONLINE:

IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

ONLINE:

IN STORES:

the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

ONLINE:

IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

ONLINE:

IN STORES:

tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

ONLINE:

IN STORES:

unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

ONLINE:

IN STORES:

v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

ONLINE:

IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

ONLINE:

IN STORES:


THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




Blog powered by TypePad
Member since 08/2003

« Christmas shopping | Main | (Are you) Getting in your way? »

Always on (everybody markets)

I walked past a private dinner being given at a restaurant in New York last night. Perhaps forty people, listening to an after-dinner speaker.

The room was dead. People were sprawled over the chairs. One guy had his head down. Others were facing away from the speaker or checking their iPhones.

They didn't think of themselves as marketers in that moment, but of course, they were. They were marketing themselves to the speaker as uninterested, tired and hard to reach. They probably got very little back in the way of increased energy or enthusiasm from the person they ostensibly came to hear.

Every time you walk into a meeting, agree to sit in on a sales call, do a job interview or have a conversation with a consultant, you're marketing. You're either selling the story of your enthusiasm and attention, or you're not. And more often than not, you get what you put in.

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d83451b31569e200e54fa345578834

Listed below are links to weblogs that reference Always on (everybody markets):

» Beware the Scorecards from The YouBlog
WHAT ARE PEOPLE DOING WHILE YOU’RE TALKING? Listening raptly? (We all wish.) Fiddling with their Blackberrys? (Happens to all of us.) Twittering? Or could they be playing “Buzzword Bingo”? That’s the inspiration for today’s rant, courtesy of a very fun... [Read More]

» Passionate real estate representation from Real Central VA
From Seth Godin this morning:Every time you walk into a meeting, agree to sit in on a sales call, do a job interview or have a conversation with a consultant, youre marketing.  Youre either selling the story of your enthusiasm and attent... [Read More]

» Marketing Boreout – Seth Godin knows hisstuff. from | The Kaiser | dissoziative fugue
Tomorrow sees the release of the much anticipated E-Book “Successful Boreout. - The 10 step guide to mastering boreout at work” by Charles Stab. Managing boreout, it would seem, is becoming a hot-topic and the master of hot topics Seth Godin gives ... [Read More]

» Freak Factor makes List of 100 Inspiring Sites from The Freak Factor
Iain Hamp just posted his list of 100 Sites I Seek Inspiration From. It's a great list and not just because he included The Freak Factor. Below are some of my recommendations from his Top 100. I currently subscribe to [Read More]

» Are you nodding in agreement or just noddingoff? from David S. Cohen - Left Brain, Right Brain
Ive posted here before about being the Ambassador of your Brand, but I thought that Seth Godin made a nice point in his blog today (big surprise) that tied in neatly with the concept.  In his post, entitled Always on (everybody markets), he poi... [Read More]

» Pay Attention from bethsblog
When I was a pup, I had this college professor... the class was Dance History... she was your typical 70's hippie-artsy-spacey-chick. Her lectures were delivered a soft spoken way with a slight German accent. She often went off on tangents. [Read More]

» Please look like you give a damn from The Mission Paradox Blog
As this post from Seth Godin reminds us, we are always marketing ourselves to the world around us. So remember, if you are trying to convince a theatre to mount your play, or a gallery to carry your painting, if [Read More]

» An Interview is a Sales/ Marketing Call.Period. from good to know
Seth Godin makes a point thats been made before, but its one thats always worth revisiting.  Mainly because a lot of people dont seem to get it.  Heres his point: Every time you walk into a meeting, agree to sit in ... [Read More]

» Всегда на чеку (все занимаются маркетингом) from Как продать
Вы либо продаете историю своего энтузиазма и внимания, либо нет. И чаще всего вы получаете именно столько, сколько вы сами вложили. ... [Read More]

« Christmas shopping | Main | (Are you) Getting in your way? »