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SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

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all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

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IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

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small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

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survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

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IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

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the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

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IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

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tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

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unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

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v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

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IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

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THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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« Perhaps you don't have to take yourself so seriously... | Main | People with passion »

Lessons from voting

A few (marketing) things to think about on Galactic Interstellar Tuesday:

  • Voting is free.
  • Some people really like to vote. It builds a connection for them.
  • A big part of voting are the senior citizens who sit at the desk when you walk in to vote. Surely we could figure out how to vote without so many paid poll workers, but it makes it better.
  • Other people have a real problem with voting, probably involving the act of taking responsibility.
  • Voting makes some people feel as good as if they just gave blood, but you don't get cookies or a pin.
  • Many, many people feel uncomfortable voting for someone they think might lose.
  • Other people think there's no such thing as a wasted vote.
  • The layout of almost every voting machine I have ever seen is just terrible. Inspired by a cross between a fusebox and a prison.
  • Most people I see voting go to the polls alone.
  • Very few people have voting parties.
  • If you voted with your parents, I bet you're more likely to vote now.
  • People rarely dress up when they go out to vote.
  • There are no prizes or other promotions associated with voting (vote once, get another vote free).
  • ATM machines never screw up, voting machines do. A lot.
  • If you vote when you're young, you'll probably vote when you're old.
  • If a person votes for you, they feel a lot more connected to the work you do.
  • Elections are quite close more than you would imagine. Which means that votes surely matter. Yet a majority of people don't bother. I wonder which reason above matters most?

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Listed below are links to weblogs that reference Lessons from voting:

» Vote from TOONE GUITARS
I will vote for Ron Paul today. The presidential election between Gerald Ford and Jimmy Carter is the first I was old enough to remember. I remember the mock election in my New Jersey elementary school classroom. I remember our [Read More]

» Let's Have a Voting Party from thoughts
Today is Super Duper Fat Tuesday, so if you live in one of the 20+ states holding primaries or caucuses today, you should go vote. If not, well, it's still Fat Tuesday. So find a pancake supper or some paczkis... [Read More]

» Observations On SuperDuper Tuesday. from FreshSqueezedMarketing
Seth Godin gets kudos today for posting "Lessons From Voting." Worth reading...but I would like to add a few more: Voting is a lot like buying a product. If you invest a lot in the purchase, you feel really unhappy... [Read More]

« Perhaps you don't have to take yourself so seriously... | Main | People with passion »