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« Not a trick question | Blog Home | The live music talk »

Recipes

Herb writes to me with a marketing pitch and describes the strategy for the product as "...a sure-fire recipe for success".

News flash: almost every time, the sure-fire recipe for success is actually a sure-fire recipe for disappointment. Almost every time, the products and services that succeed wildly are the ones that everyone expected would fail.

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» The Fire of Failure from Epic Living - Leadership Development Career Management Training Executive Life Coaching Author
In the time that I have been a small business owner/partner, failure came. And came again. Some of the failures were unexpected and some were risks that didn't pay off. I'd love to tell you that I smiled and said [Read More]

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