Seth Godin's Blog




Search

RSS Feeds






  • Subscribe with Viigo - for mobile
    [-for mobile]

SETH'S BOOKS

THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




Blog powered by TypePad
Member since 08/2003

« What's remarkable? | Main | George Clooney is not normal »

The Pope is coming

Whether you run a hotel or a retail store or a parts supply store, things change when you find out the Pope is coming for a visit.

The fresh flowers get delivered, the beds are made a little tighter and your best staff are waiting out front. Everything is a little bit cleaner and shinier. Maybe, a few staff bring in their kids to sing a song or two.

The thing is, everyone enjoys this extra work. It's fun to stretch a bit. It doesn't feel quite as much like work when you're doing something special.

You probably guessed the punchline: The Pope isn't coming to your place of business this trip. He won't be reading your blog or calling your customer service line either. Sorry for the confusion. Go ahead and rent out that room or give away that table you were saving.

But since it's so much fun, why not do it for someone who isn't the Pope? Like your next customer?

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/t/trackback/2123/28176416

Listed below are links to weblogs that reference The Pope is coming:

» How to Create Your Best Email Newsletter from The Messaging Times
Seth Godin posted an insightful rant yesterday, The Pope is coming. Whether you run a hotel or a retail store or a parts supply store, things change when you find out the Pope is coming for a visit. The fresh flowers get delivered, the be... [Read More]

» The Pope's a Busy Guy from Mine Your Own Business
Bad news from our friend Seth Godin (Seth's Blog). The Pope's not coming to your store. He may be in the U.S., but he has a very tight schedule. The chances of him blowing off other commitments to go shopping [Read More]

» Treat Your Readers Like The Pope from Blogging for Business
The Pope is coming, quick get ready! Hey, this is fun! Festive Pope Hats The Pope Mobile Pope Mania And More!! Wait, he's probably not going to visit you, read your blog, eat your food, etc. And the Sethster adds: [Read More]