Don't Miss a Thing
Free Updates by Email

Enter your email address


preview  |  powered by FeedBlitz

RSS Feeds

Share |

Facebook: Seth's Facebook
Twitter: @thisissethsblog

Search

Google


WWW SETH'S BLOG

SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

The complete list of online retailers

Bonus stuff!

or click on a title below to see the list

all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

ONLINE:

IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

ONLINE:

IN STORES:

small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

ONLINE:

IN STORES:

survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

ONLINE:

IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

ONLINE:

IN STORES:

the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

ONLINE:

IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

ONLINE:

IN STORES:

tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

ONLINE:

IN STORES:

unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

ONLINE:

IN STORES:

v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

ONLINE:

IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

ONLINE:

IN STORES:


THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




Blog powered by TypePad
Member since 08/2003

« How (not to) pick a company spokesman | Main | Bait and switch »

Little bits

Aaron decided that the best way to tell his story was to turn his web site into exactly one (non-scrolling) page. I think that boundaries sharpen the mind. And if you have a one page web site, why not try turning it into ten pages to see what happens.

Draw anything for $2?
I think it's a brilliant way to turn the pricing model of art on its head, to gain a following and to practice your drawing. On a similar tangent, Elizabeth points us to an art site that sells limited editions and slightly less limited editions at standard prices. What's the 'correct' price for a piece of art? Is it only art if it costs a lot of money?

Ted Matthews has an interesting thought. Branding is too important to be left to the marketing team. If branding is everything a company does, and the marketing folks persist in acting like advertising people, then put the CEO or her surrogate directly and totally in charge of what a brand means.

It turns out that a lot of searches online are for things that are pretty simple. Like how to boil an egg or how to count cards. Just because you already know something doesn't mean everyone does. Think even simpler than you would expect and you're on to something. (For a very long time, one of the top 100 searches into the search box at Yahoo was: "Yahoo").

Here's a beta test you might be interested in: Faceblurb. (I know there are still some bugs). The guy who wrote the "Purple Cow" poem that has inspired so many of us also invented the word "blurb" to describe that ego-satisfying quote on the back of a book from another author, telling the world how great the book is. The idea of Faceblurb is that you can use Facebook to blurb your favorite books or sites or whatever, and then spread those positive vibes to your friends, who will return the favor.

Alvo Stockman is one of a number of magicians who is building a following, one person at a time, online, and making it pay by selling them a series of manuals or devices. The secret for many magicians, it turns out, is video. Showing is far more effective than telling. In Alvo's case, it's about finding a tiny niche and creating enough innovation that the word spreads among the community.

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d83451b31569e200e553cebc0f8834

Listed below are links to weblogs that reference Little bits:

» A Glimpse Into Humanity: $2 Drawings and Post Card Secrets from Ordinary Life, Extraordinary Living
I found glimpses into the human mind and experience with two online sites:Seth Godin points to a cartoonist who will draw anything for $2. The cartoonist posts the finished product. While the drawings are humorous and entertaining, I find the [Read More]

« How (not to) pick a company spokesman | Main | Bait and switch »