The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.
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» Stop Sign Designed by Committee from Lightning Labels Blog
Seth Godin points out this really entertaining video. It is a parody of what can happen if too many people get involved in design decisions. Because we deal with mostly small companies here at Lightning Labels we don't deal with [Read More]