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WWW SETH'S BLOG

SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

The complete list of online retailers

Bonus stuff!

or click on a title below to see the list

all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

ONLINE:

IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

ONLINE:

IN STORES:

small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

ONLINE:

IN STORES:

survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

ONLINE:

IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

ONLINE:

IN STORES:

the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

ONLINE:

IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

ONLINE:

IN STORES:

tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

ONLINE:

IN STORES:

unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

ONLINE:

IN STORES:

v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

ONLINE:

IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

ONLINE:

IN STORES:


THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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« Bowling 300 | Main | What does this remind you of? »

Rock stars

A bonus quote for a Sunday afternoon:

A rock star is not someone who takes the temperature, who gauges the marketplace before he creates his "art".  A rock star is someone who needs to create and is willing to tolerate the haters along with the fans.  He’s someone who incites controversy just by existing.  That’s what we lost in the dash for cash.  Unique voices.  I’m not saying we haven’t ended up with some pleasant music, but it just hasn’t hit you in the gut, it’s the aural equivalent of Splenda, it might do the trick, but it’s not the real thing.  The real thing grabs your attention, drives down deep into your heart and lodges itself there.  A rock star doesn’t follow conventions, doesn’t go disco or add drum machines just because everybody else does.  A rock star exists in his own unique space, and if you met him you probably wouldn’t like him. Because he tends to be self-focused to the point of being narcissistic.  Because he cares.  He needs to get his message out.

Dilemma: This is a quote from Bob Lefsetz (his blog is profane, direct and will make some people uncomfortable). Bob is, in fact, a rock star. But it's his blog, not yours, and you should only read it if you want to be provoked. And you shouldn't read it if it bothers you to read things online that you disagree with. Some people will be upset by Bob's blog, which means that they'll be upset by my quoting any part of it. At some point, though, the web comes down to bumping into things we might disagree with. That's my favorite part. It's where the learning happens.

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» Edgy from The Social Customer Manifesto
Seth writes:The web comes down to bumping into things we might disagree with. That's my favorite part. It's where the learning happens.Yes, and...it's more than just the bumping into that matters. It's actively seeking out the edges where different ideas, [Read More]

« Bowling 300 | Main | What does this remind you of? »