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Seth Godin has written 12 bestsellers that have been translated into 33 languages

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All Marketers Tell Stories

Seth's most important book about the art of marketing

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Free Prize Inside

The practical sequel to Purple Cow

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linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

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Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

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Permission Marketing

The classic Named "Best Business Book" by Fortune.

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poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

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purple.cow

Purple Cow

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Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

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survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

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The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

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The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

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The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

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The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

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Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

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Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

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V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

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we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

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whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

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THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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« What to do with your ideas for other people | Main | Dewey defeats Truman »

You're not going to win a Pulitzer Prize

... and neither am I. Nor will any blogger, including those far more deserving.

The Pulitzer folks, stewards of one of the most influential and important awards in any field, have just announced their new rules. You can win a Pulitzer for commentary online now, but only if the place you post your commentary is a significant news gathering site. You know, sites like MinnPost and Voice of San Diego. So, Tom Friedman can win a well-deserved prize for writing what is essentially a blog for the NY Times, but if he goes off on his own, he's out.

What a shame.

As newspapers melt all around us, faster and faster, the people in the newspaper business persist in believing that the important element of a news-paper is the paper part.

What an opportunity (for someone) to start taking advantage of the huge pool of talent and passion that is moving online, and to work to raise the bar. We don't need more gossip sites from celebrity magazine editors. We need to identify and reward voices that push hard against the status quo, that report eagerly and accurately and that speak truth to power.

Here's what we're going to miss, and quite soon: the cost of having a printing press and the money to run one meant that there were newspapers with gravitas. Newspapers that invested for the long haul, that stood for something, that spoke up. When you can launch a blog for nothing and disappear quite easily if it doesn't work, the gravitas is a lot more difficult to find. When the newspapers are gone (and it's happening a lot faster than the people in the industry are able to admit) that's what we're going to miss the most.

The opportunity, then, is to organize and network and identify and reward that activity when it happens online. Not because the site is owned by a paper or because the founder has connections to the old media. No, because they're doing work that matters.

If I ran the Pulitzers, I'd hand out a dozen more every year to people working exclusively online.

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