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Seth Godin has written 12 bestsellers that have been translated into 33 languages

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all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

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free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

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linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

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meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

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permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

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poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

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purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

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small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

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survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

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the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

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the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

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the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

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the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

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tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

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unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

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v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

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we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

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whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

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THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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« Cheapest reliable alternative | Main | Welcome to the frustration decade (and the decade of change) »

Seven years gone

A friend worried out loud to me the other day, "I spent the last seven months doing this [job] and I have nothing to show for it. If I had known I would have spent seven months and gotten nothing, you can bet I would have done something a lot more fun."

Ten years ago in Fast Company, I wrote this post about the decade that ends today.

The oughts (the "uh-ohs"?) were a tough decade on a macro level. Front page news events will give the textbooks plenty to write about in the years to come.

But on a micro level, on a personal level, this was a decade filled with opportunity. The internet transformed our lives forever. Opportunities were created (and many were taken advantage of). And, like every decade, just about everyone missed it. Just about everyone hunkered down and did their job or did what they were told or did what they thought they were supposed to, and just about everyone got very little as a result.

Maybe ten years is too long a period of time to plan for. So how about seven?

Seven years from now, what will you have to show for what you're doing right now?

If your answer is, "not much," perhaps you should consider a new plan, one that might generate a different answer, or, at the very least, be a more fun way to waste seven years.

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» Why Not Be Great? from Doug Wagner @ Sunwapta
It is funny how the closing of a year brings reflection on the past... and a fleeting commitment to fix all the things you weren't happy with. Sure, getting rid of some destructive bad habits is a good thing. But... [Read More]

» Через семь лет from Как продать
Может быть, десять лет - слишком долго, чтобы что-то планировать? Как насчет семи лет? ... [Read More]

« Cheapest reliable alternative | Main | Welcome to the frustration decade (and the decade of change) »