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All Marketers Tell Stories

Seth's most important book about the art of marketing

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Free Prize Inside

The practical sequel to Purple Cow

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Linchpin

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Why the internet works (and doesn't) for your business. And vice versa.

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The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

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Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

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The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

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The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

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Tribes

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More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

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v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

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we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

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Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

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« Maneuverability | Main | What the industry wants »

Update on the early Linchpin citizen reviewers

Last month, I offered readers who wanted to review my new book a chance to get an early copy. It was a pretty big risk, because it meant ignoring the tried and true process of talking to big media and tailoring a message for critics and reviewers. What happens when you go to your best customers with a product that's untested?

Five weeks later and I couldn't be more pleased or more grateful. We sent out thousands of books (your donations raised more than $100,000 for charity) and so far, the book has been well received  (if you're still expecting one, please be patient, especially Canadians, it should arrive soon - the postal service works in mysterious ways).

The page collecting the blog posts and tweets is here, and the range and depth that people are contributing is really exciting. Some will appear on the end papers in the next printing of my book. Here are some twitter blurbs along with the people you might want to follow:

scott_allison: Just read a preview of Seth Godin's new career manifesto for the new world, Linchpin. Should be given to all school kids.  AronStevenson: Reading the preview of Seth Godin's upcoming book Linchpin - Seth once again delivers what he's promised! Bigbrightbulb: I wish I could tweet [the] hand-scrawled Venn diagrams, they are such a hoot...  jlottosen: Very inspirational - as always. Works on all job types - what do you want to be the great giver of? lantzhoward Loving Seth Godin's #Linchpin. Navigating a new trail in 2010. This is a book for everyone... bnlv  Yes yes yes yes yes!!!!! I'm not available at all until this book has been read. recordstyle  one of those books that you read from the inside out. More of a "find the (you) in between the lines" style, flow, and feel. BarbaraShantz: Reviewing Seth Godin's new book, Linchpin. Fantastic Common Sense like we've not heard before. DanBlank: I'm only on the table of contents, but I've already fallen in love with Seth Godin's new book 'Linchpin' rickysteele: Again, Seth Godin, has written a masterpiece. His newest book, Linchpin, will be one of this year's most important books. Life Changing! paul_shinn: Also read all of Linchpin in one sitting. A great book. Going to think about who I will give the book so they can read it too. mavenroger: Just got my prerelease copy of Godin's Linchpin! In short, it's about doers not talkers. Psyched...more to com. johnwaire found myself taking some extra time to warm up the car this morning...so i could squeeze in a few pages of linchpin .... You can find fresh ones here.

In addition, here are three or four blog reviews. The rest are here.

I can't imagine why any author given the chance to do this would hesitate. Bypassing professional critics and allowing real people to use the newly powerful platforms available to them is faster, more direct and gives you far more feedback on your work. Not for the faint of heart though. It's emotionally easier to just push things to retail and hope for the best. Thanks to all who have contributed so far. I'm really humbled by the response.

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» Let's Change the World: A Review of Seth Godin's "Linchpin" from Lowell's
It was a few months before his third birthday. It was also the day before he started school, and he was thrilled to embark upon this new adventure. (He was also mighty proud of his new backpack.) The sense of possibility radiates from his face: He's le... [Read More]

» Linchpin: Are You Indispensable? from Purple Pointr
Linchpin, Seth Godin's new book is, in his own words, " about love and art and change and fear. It’s about overcoming a multi-generational conspiracy designed to sap your creativity and restlessness. It’s about leading and making a difference and it’s ... [Read More]

» Linchpin: What you need to know about the art of being indispensable from Katyas NonProfit Marketing Blog
Seth Godin has a new book out, and Linchpin it has me thinking about my work, indispensable colleagues and how to be truly valuable to my cause in entirely new ways. It is the most motivating book Ive read in a long while. And, in a nice bonus, it incl... [Read More]

» Linchpin: What you need to know about the art of being indispensable from Katyas NonProfit Marketing Blog
Seth Godin has a new book out, and Linchpin it has me thinking about my work, indispensable colleagues and how to be truly valuable to my cause in entirely new ways. It is the most motivating book Ive read in a long while. And, in a nice bonus, it incl... [Read More]

« Maneuverability | Main | What the industry wants »