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SETH'S BOOKS

Seth Godin has written 12 bestsellers that have been translated into 33 languages

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Bonus stuff!

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all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

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IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

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IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

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permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

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poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

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purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

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small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

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survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

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the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

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the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

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IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

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the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

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tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

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unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

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v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

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we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

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whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

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THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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« Dancing faster than ever, but why? | Main | The worst voice of the brand *is* the brand »

Ten years of changing the world

Acumen celebrates its tenth anniversary this week.

Lesson 1: In fact, you can make a difference, you can start something from scratch, you can build something without authority or permission. Passionate people on a mission can make change happen.

Lesson 2: In fact, philanthropy works. Building systems and enhancing entrepreneurial outcomes generates results far bigger than the resources invested.

Lesson 3: You better be prepared to stick it out, to exert yourself, to last longer than you ever expected and to care so much it hurts.

Some highlights:

  • More than 3 million people have access to safe, affordable, and efficient energy
  • 7,000 people have jobs and hundreds of millions of insecticide treated bednets have been produced by A to Z
  • More than 330,000 farmers are changing their families’ lives with drip irrigation systems
  • Hundreds of thousands have access to quality sanitation in Kenya – and Eco-Tact has become a model for other countries
  • More than 150,000 farmers have access to quality, affordable hybrid seeds in Western Kenya
  • 1298 is now answering more than 30.000 emergency calls every month in India (and has created more than 1250 jobs)
  • Kashf has reached more than 300,000 borrowers with micro-loans and emerged as one of Pakistan’s important civil society institution
  • The first commercial mortgages for the poor have been provided in Pakistan and Saiban has developed a working, sustainable model for low-income housing development
  • More than 350,000 individuals have access to safe drinking water (and this doesn’t include the copycat companies that have emerged as a result of WHI’s innovation in the Indian marketplace)
  • Aravind provides quality eyecare through telemedicine to millions across India and has served as a global model
  • Sekem is the largest exporter of organic goods from the Middle East to Europe (working with 4,000 farmers on reclaimed desert land)

That a small band of talented, driven people could make this happen isn't surprising to me. What surprises me is that we still wonder whether change like this is possible.

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