What's your job?
Not your job title, but your job. What do you do when you're doing your work? What's difficult and important about what you do, what change do you make, what do you do that's hard to live without and worth paying for?
"I change the people who stop at my desk, from visitors to guests."
"I give my boss confidence."
"I close sales."
If your only job is "showing up," time to raise the stakes.