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altmba

SETH'S BOOKS

Seth Godin has written 18 bestsellers that have been translated into 35 languages

The complete list of online retailers

Bonus stuff!

or click on a title below to see the list

alt.mba

altMBA

An intensive, 4-week online workshop designed to accelerate leaders to become change agents for the future. Designed by Seth Godin, for you.

ONLINE:

all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

ONLINE:

IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

ONLINE:

IN STORES:

small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

ONLINE:

IN STORES:

survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

ONLINE:

IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

ONLINE:

IN STORES:

the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

ONLINE:

IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

ONLINE:

IN STORES:

tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

ONLINE:

IN STORES:

unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

ONLINE:

IN STORES:

v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

ONLINE:

IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

ONLINE:

IN STORES:


THE DIP BLOG by Seth Godin




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A new way to move forward

Transformation is possible. It’s possible to become a doctor, a skilled musician, a designer of beautiful objects. it’s possible to be transformed into the kind of person who leads, who connects, who sees the world as it is. And it’s possible to become significantly better at making change happen.

Today, I’m launching the altMBA, a real-time, month-long intensive program. This is a small-group process that works online, designed to help people move from here to there—to stand up and become the leaders and the game changers they want to be.

I've spent the last six months designing this program and building the team that will organize it. My goal hasn't varied: to help people leap, to make change that matters in themselves and those around them. Along the way, I discovered that the magic to creating this change is in peer-to-peer connection as well as hands-on projects. You will remember (and be changed by) your fellow students.

DETAILS: The altMBA is difficult, time-consuming and expensive ($3,000). It’s personal. The time and passion you put into it are truly scarce resources. Only 100 people will be admitted to a section, and the first section begins in June.  Students are admitted by rolling admissions (first-come, first-served) and applications for the first session are due by May 17th.

You can read the extensive FAQs here, and find the application link on the FAQ as well. [Landing page is UPDATED with a new video as well]. [Here's my friend Ishita's take.]

The plan is that you will work harder than you’ve previously worked online. In return, you’ll find a significant amount of support, appropriate tools and most of all, work that matters.

GROUPS: The focus of the program is on group work, leveraging the power of your peers in order to extend yourself, both by learning from and teaching others. We’re building a cohort of people who will challenge each other to go further than they ever expected. Not merely during the course of the month, but for decades to come. The expectation is that you will spend far more time working with your fellow students than you will consuming the public online content.

SCALE: We’re going to severely limit our growth--the goal isn’t to be big, it’s to change things. Every section of one hundred will have several dedicated coaches. You will be seen and recognized and supported.

Yes, the altMBA is not for everyone, but it might be for you. And if you know someone who might benefit, I hope you'll share this with them.

Click here to see all the details of the program and to apply. Applications for the first section close on May 17. Let’s go.

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