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altmba

SETH'S BOOKS

Seth Godin has written 18 bestsellers that have been translated into 35 languages

The complete list of online retailers

Bonus stuff!

or click on a title below to see the list

alt.mba

altMBA

An intensive, 4-week online workshop designed to accelerate leaders to become change agents for the future. Designed by Seth Godin, for you.

ONLINE:

all.marketers.tell.stories

All Marketers Tell Stories

Seth's most important book about the art of marketing

ONLINE:

IN STORES:

free.prize.inside

Free Prize Inside

The practical sequel to Purple Cow

ONLINE:

IN STORES:

linchpin

Linchpin

An instant bestseller, the book that brings all of Seth's ideas together.

ONLINE:

IN STORES:

meatball.sundae

Meatball Sundae

Why the internet works (and doesn't) for your business. And vice versa.

ONLINE:

IN STORES:

permission.marketing

Permission Marketing

The classic Named "Best Business Book" by Fortune.

ONLINE:

IN STORES:

poke.the.box

Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

ONLINE:

IN STORES:

purple.cow

Purple Cow

The worldwide bestseller. Essential reading about remarkable products and services.

ONLINE:

IN STORES:

small.is.the.new.big

Small is the New Big

A long book filled with short pieces from Fast Company and the blog. Guaranteed to make you think.

ONLINE:

IN STORES:

survival.is.not.enough

Survival is Not Enough

Seth's worst seller and personal favorite. Change. How it works (and doesn't).

ONLINE:

IN STORES:

the.big.moo

The Big Moo

All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon.

ONLINE:

IN STORES:

the.big.red.fez

The Big Red Fez

Top 5 Amazon ebestseller for a year. All about web sites that work.

ONLINE:

IN STORES:

the.dip

The Dip

A short book about quitting and being the best in the world. It's about life, not just marketing.

ONLINE:

IN STORES:

the.icarus.deception

The Icarus Deception

Seth's most personal book, a look at the end of the industrial economy and what happens next.

ONLINE:

IN STORES:

tribes

Tribes

"Book of the year," a perennial bestseller about leading, connecting and creating movements.

ONLINE:

IN STORES:

unleashing.the.ideavirus

Unleashing the Ideavirus

More than 3,000,000 copies downloaded, perhaps the most important book to read about creating ideas that spread.

ONLINE:

IN STORES:

v.is.for.vulnerable

V Is For Vulnerable

A short, illustrated, kids-like book that takes the last chapter of Icarus and turns it into something worth sharing.

ONLINE:

IN STORES:

we.are.all.weird

We Are All Weird

The end of mass and how you can succeed by delighting a niche.

ONLINE:

IN STORES:

whatcha.gonna.do.with.that.duck

Whatcha Gonna Do With That Duck?

The sequel to Small is the New Big. More than 600 pages of the best of Seth's blog.

ONLINE:

IN STORES:


THE DIP BLOG by Seth Godin




All Marketers Are Liars Blog




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Member since 08/2003

« Commodities | Main | A hierarchy of value when everything functions »

Could a book be worth $400?

Some people collect old cars or trade baseball cards. I'm more interested in holding something I have a real connection with, something with ideas that have changed me.

I've written in the past about luxury goods and the value of physical artifacts in a digital world.

A book is a special object, a time-tested conveyor of not just information, but emotion and connection. Some of my best friends are books.

This summer, I put together a worldwide team to create a book that might be worth owning, saving and sharing. The goal was to create a substantial (okay, huge) and beautiful book that would be scarce, valuable and worth it.

We sent the files to the printer last week, and I couldn't be more excited about what we've created. You can see some sample pages and read about the history of the project here. It's absolutely the most beautiful thing I've ever been privileged to put my name on. It weighs more than 15 hardcover books and is 800 pages long.

All the words are already online for free (it's a collection of my online writing over the last four years). What you can't get online, though, is the feeling of owning it and the joy of gifting it.

A few thousand people pre-ordered their reserved copy last week, and now we're opening a window for pre-ship orders. As I write this there are fewer than 2,400 copies available for sale between now and September 9th. There will be one more window at a higher price for any remaining copies in November when the books begin to ship.

There's only one printing, and when the book is gone, that's all there is.

The book doesn't actually cost $400 or even half that, but the shipping fees to some countries are ridiculous. We worked hard to create something inspiring and timeless, and we're doing our best to get it to the few people who would like to be part of this journey. 

I hope you'll take a moment to check it out here. Thanks for making it possible.

Titan cover

« Commodities | Main | A hierarchy of value when everything functions »